Slyly Simple Gourmet Club

A day off can mean several things - a day to catch up on chores, a day to laze and soak in the extra time, a day to spend in idyllic bliss in front of the television with no reason to move or think, read a book, a movie marathon, long chat sessions on the phone or have friends and family over. All the wonderful things you always want to do when you're at home, but we normally end up dreaming about that perfect meal without having to cook it ourselves - which either means we spend a little too much money and time heading out to our favourite restaurant, or we give in to the easiest ready-to-eat meal from the supermarket and just sigh and make do...

Yes, Slyly Simple is a great solution - but one does need to remember to order it and stock it in the refrigerator, without which one couldn't simply enjoy the meal, right? Well, this is what made us create the Slyly Simple Gourmet Club - to make it equally Slyly Simple to stock the products, as it is to cook and serve them!

With three membership categories; Lime, Cream and Olive you can choose your preferred Slyly Simple combination which will be delivered to your doorstep every two weeks. No shopping lists, no extra coordination - your predefined Slyly Simple package will arrive just in time to suit your next gourmet meal craving. Not only that, you could always vary the specific combination of products, so that no two meals need be the same!

Besides the comfort and luxury of eating at home, you will find that you save more than half the cost of eating a comparable meal in a restaurant - spread this over three months, and you are looking at considerable savings (not to forget quality, taste and health benefits)!

So go on, sign up now and reclaim your Sunday, the Slyly Simple way!

Three... Two... One... Launch!

"You're going to have a BIG launch - Jayamahal palace as the backdrop, full stage covered with sponsor logos, a mike, two high resolution screens to project your presentation, hundreds sitting in front of you, listening to what you have to say, including successful entrepreneurs, restaurateurs and chefs, a live flea market, and a hot happening live concert after"... if somebody told me this a month ago, I'd probably have written them out of my life, for ridiculing my earnest attempt at starting a business.

Jaymahal palace - what location

And yet, here I am - after four days of celebrating at the Construkt Festival, and everything I wrote above actually came true!!

Construkt Festival is the second edition of the "Start Up Festival" in Bangalore, renamed and rebranded, but with the same intent of being amazing. By bringing together people from every background, different age groups, different skills and interests, the festival celebrates the building of creative communities. Its about fun and easy interaction, open discussions and a lively atmosphere.

Its official!

I've had a fabulous time personally - met great people, heard some very encouraging reactions from people when I told them what Slyly Simple was all about, made the first public presentation for my brand, came out of the shadows and introduced myself and my mascot to the crowd, partied with people I have only just met, heard some inspirational brand stories and started to have the real belief that I am about to make a great story of my own!

A special appearance

All it took for me to be a part of this, was a spur-of-the-moment decision to fill in a little form and apply for the Construkt launchpad. And just as I started wondering whether to wait for a response any longer - it came... The biggest take away is to never pass on a possibility, you never know how big it could have been!

Simple and sly - here's why

Wake up to an alarm, rush through your morning routine - walk the dog, get ready for work, drink some tea, shove in some breakfast, send the kids to school, instruct the maid... whatever it is that you need to do before you can finally step out. Its a big race to get out of the house on time, so you can spend the next one hour inching along in traffic, wishing you could have had an extra hour in bed instead. Work constitutes long hours in front of a computer, waiting endlessly for elevators, queues at the coffee machine, hurried lunches and dreaming about the weekend! Its finally time to take off in the evening, and you leave work full of plans of a fun evening - a movie perhaps, or visit the new restaurant, a nourishing dinner with the family, maybe invite some friends over. But then you have the arduous task of getting home, and plans change to slouching in front of the television, order in some pizza, serve the family some instant food, and socialize on Facebook instead. Nobody dreams of the mundane evenings we live every day, and yet, somehow, we are all stuck with the routine, Monday to Friday, waiting for the weekend of the mid-week holiday.
Traffic in Bangalore is out of control - and yes I know we all are part of the problem when we drive to work every day instead of using the public transport. Solving the traffic problem is another debate altogether, but we also need to look at what this does to our lives, our choices and our health. This is the very reason why Slyly Simple came into being - to make it possible to eat healthy, tasty and easily on a regular basis, in spite of all the problems that routine, traffic and pressure throw at you.

At the end of your day, the easiest thing to do is to grab a packet of instant noodles from the shelf. Now replace the noodles with a packet of fresh whole wheat pasta, and replace the taste maker with a dollop of fresh pasta sauce - the same effort results in a burst of flavour packed with health, freshness and nutrition. Its easy enough for anybody to make, and healthy enough to be eaten every day.
Experiment, add your own special touch - a dash of cream, some extra cheese, sauteed vegetables, meat, fish - with the basics in place your meal could only go from great to better. Its homemade, its gourmet, its exotic - bring a splash of flavour and fun to your mundane routine slyly and simply!